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A Niche Product and Its Marketing —A Tale of Trials, Tribulations and Rewards
product for the elderly already receiving long term care, which focused on impaired annuities, and finding ... the appropriate distribution options. Long-term care insurance=LTCI;Marketing and distribution;Underwriting; ...- Authors: Steve Cooperstein
- Date: Jan 2003
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Payout annuities